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Offecct News 2018 - Jin chair by Jin Kuramoto
Offecct News 2018 - Jin chair by Jin Kuramoto

Press release -

​A light, strong and bio-based chair by Jin Kuramoto for Offecct.

The Jin chair garnered a great deal of attention when it, as a prototype under development in Offecct Lab, was exhibited at the Salone del Mobile in Milan in 2017. Now it is part of Offecct's range presented in biobased Flax Fibre, and an upholstered version is being planned 2018.

– The material discussions with Jin Kuramoto were held for several years. Numerous experiments were carried out. Flax fibre (Linen) has the advantage of being biological, strong and light, explains Offecct's Design Manager Anders Englund. Add to that Jin Kuramoto's ingenious construction and futuristic design, and there were many reasons why Jin attracted as much attention as he did.

The unique structure of Jin has ideally been realized by shaping thin layers of Flax fibres on top of each other, forming a strong shell around a core of air, making the surface the actual structure of the chair. Offecct is also planning to launch Jin with upholstery during 2018.

Bio Jin KuramotoThe studio applies its strong, clear and innovative design philosophy to products in the furniture, home electronics, automotive and daily necessities markets.Jin Kuramoto graduated from Kanazawa College of Art in 1999 and founded his own design studio in Tokyo in 2008. The studio applies its strong, clear and innovative design philosophy to products in the furniture, home electronics, automotive and daily necessities markets. The studio’s clients include brands such as Arflex Japan, Toyota, Nikon, Sony, Audio-Technica and Honda.

About Offecct Lab

In Offecct Lab, Offecct collaborates with designers to explore new materials, product types and design expressions that meet new needs in ever-changing market segments. The process is an important part of the work that takes place within the framework of Offecct's Lifecircle philosophy. 

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Offecct AB is a entrepreneur- led company with its headquarters and production in Tibro, Sweden. The company was founded in 1990 by Kurt Tingdal (CEO) and Anders Englund (Design Manager). They are both still actively involved in the company. The group has 75 employees and sales of SEK 180 million. The business is run in own premises which have a total area of around 20 000 m 2. The company has showrooms in Stockholm, Gothenburg and Tibro (SE), Oslo (NO), Copenhagen (DK), London (UK), Rotterdam (NL) and Milan (IT). Offecct is since 2017 a part of the Flokk Group - the market leader in the design, development and production of workplace furniture in Europe. Read more on flokk.com 

For more information, please contact:
PR manager Katarina Fellbrant, +46(0)709 99 77 71, katarina.fellbrant@offecct.se
Press support and images: Linn Engelmark, +46 (0)70 87 20 215, linn.engelmark@offecct.se

Press contacts

Maria Olofsson Karemyr

Maria Olofsson Karemyr

Press contact Brand Manager +46 701 49 10 81
Elin Ingblom

Elin Ingblom

Press contact Marketing & PR Coordinator Request images & samples +46 708 72 02 15

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